“No question is so difficult to answer as that to which the answer is obvious.” George Bernard Shaw
Every company would like to know what consumers are waiting to buy.  We seek out and identify new product opportunities with the greatest likelihood of success. Our strength is in crossing boundaries, working outside traditional formats. Our advantage lies in a fresh, non-traditional approach. We bring a clear, unclouded mind-set that zeroes in on the obvious and sees through and beyond what others have been used to seeing, recognizing key opportunities often missed.

More than problem solving, innovation is vision and we scan a far greater field of potential solutions across categories that heretofore have served to confine intuitive research. To paraphrase Steve Jobs, innovation separates the leaders from the followers. Here at Edison Innovations we put innovative research technologies to work to help you discover innovative, profitable and sustainable solutions to your search for future products and services. Blue sky planning at its best.